The Inside Coup is a high-end direct-mail magazine with the look and feel of a catalog, providing cross-media solutions that encompass mobile, digital, email, and social media technologies for data-driven marketing campaigns. The results-driven magazine mails to demographically specific homes that are pre-qualified based on income and home value, offering the target market of women age 25-64 a product with a unique size and format, beautifully printed on 60# paper for a look and feel of quality. Assisting local, regional, and national businesses in reaching new customers, The Inside Coup represents a great opportunity for franchise ownership ? you build the clientele, we do the rest!