Rita's Italian Ice offers frozen custard, gelato, milkshakes, frozen drinks, sundaes and other frozen treats in addition to its ices. The business that first started on a front porch in Philadelphia in 1984, is now one of today?s freshest and fastest growing franchise concepts with opportunities across the country and around the world. The company provides 50% franchise fee discount for honorably discharged veterans. As of 2018, the brand expanded to over 600 locations throughout the worldwide.